Fresh and Silk Flowers
Address: 578 W Army Trail Rd, Carol Stream, IL 60188
Volume: 35-50 people per day. This is a lower-volume retail store, but it is higher value. Most patrons spend an average of 10-15 mins in the store.
- Fresh & Silk Flowers (www.freshandsilkflowers.com) is a local florist based in Carol Stream, IL.
- They have been the only florist in Carol Stream since 1995.
- “Fresh & Silk Flowers – A popular local florist in Carol Stream offering stunning fresh flower bouquets, roses, and arrangements for romance, celebrations, and everyday gifts. High foot traffic from customers picking up beautiful blooms and gifts!”
- They specialize in fresh flower arrangements and deliveries for the public. They sell a wide variety of hand-arranged bouquets, focusing on occasions like love & romance, anniversaries, birthdays, get-well wishes, weddings, and more.
- Key products they offer to customers include:
- Romantic bouquets — Especially red roses and long-stemmed roses (e.g., Love’s Divine Bouquet – Long Stemmed Roses at $129.95, Hugs and Kisses Bouquet with Red Roses at $57.95, Be My Love Bouquet at $68.95).
- Roses in various styles (dozen pink/red, 3-dozen long-stemmed, baskets).
- Best sellers and modern/seasonal arrangements (e.g., Teleflora bouquets like Party Starter, Splendid Surprise, Embrace Happiness).
- Other categories Include Plants, summer/spring flowers, colorful/modern designs, and occasion-specific options (e.g., Valentine’s Day, Independence Day, Parents’ Day).
- They emphasize “the best and freshest flowers” with same-day delivery in Carol Stream and surrounding areas (including Bloomingdale), plus nationwide options via partners like Teleflora. The store features an online shop for direct purchases, with categories by occasion, flower type, color, and best sellers.
Current Promotions
Client Success Story
Fresh & Silk Flowers – Valentine’s Day Campaign
“For Valentine’s Day, we decided to run a promotion offering a free box of chocolates (a $16.95 retail value) with a minimum $50 purchase. We advertised exclusively through the Dyna Boards network — and the results exceeded our expectations.
We doubled the sales we had forecasted for Valentine’s Day this year.
What impressed me most wasn’t just the increase in revenue — it was the consistency. Customers were coming in already aware of the promotion. The visibility and repetition from Dyna Boards clearly made an impact.
We didn’t have to discount our flowers or cheapen our brand. We simply added value, and the right customers responded.
If you’re a local business willing to put together a strong offer, this network works.”
— John
FreshAndSilkFlowers.
This Promotion ran for four weeks. It began on January 17th and ended on February 12th. This was a very successful campaign, doubling the sales on the most important day for a florist.
